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Branding and marketing are not the same thing. Treat them like the heavyweight tag-team champions they are, and win!

I thought the answer was simple: lead generation. I figured if I could just get enough leads, the rest would fall into place.

Crafting Success: The Art of Branding, Strategy, and Problem Solving with Lewis May and HammerSport Branding and Marketing

If you’re not fully committed to your brand, here’s what you’re missing out on.

Advertising still works but there’s nuance to it. It takes the careful use of a defined marketing strategy to determine how and where to invest your resources and how often to do so.

In a world where everyone’s got their eyes glued to their screens, where notifications are going off left and right, getting someone to actually see, hear, or read about your brand is a win. 

Forget the negativity. Focus on the positives. Show them the results. Prove your past performance. 

Here are some examples from the style guide with other images for Right Away Construction’s branding, copywriting, and website project.

Unlock the truth about branding and marketing with this insightful post! Discover why education is key, why your brand needs to reflect your vision and values, and how to navigate the competitive...

The branding design work from the Weekend Real Estate branding and website project for a Southern California residential real estate investor of 20 years.